Installation could not be completed because an error occurred. Please ensure that Microsoft Word is
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Do you add the %AppData% at the front of the pathway or the back?
This is what I did, per the instructions.
Now can't I go back and copy and paste the Zotero.dotm in the Start Up folder like the instructions said to?
You copy Zotero.dotm to the former. This has nothing whatsoever to do with the latter path.
I just don't know how to make this more clear.
Before we spend more time on this, since you've now supposedly corrected the Startup folder location in Word, try just going back to the Cite → Word Processors pane of the Zotero preferences and clicking the install button for the Word plugin, and see if you still get the error. That just works for the vast majority of people, and should for you unless there's security software on your computer or some other configuration issue on your computer preventing it.
If that gives you an error, you'll need to continue with the manual installation instructions, but we'll need you to explain, step by step, exactly what you're doing. List every single step you're following in the instructions, and then say every single thing you're reading or clicking on on your screen and how you think that corresponds to the step you're following.
I apologize for being a pain. I was just getting so frustrated with this (I am a biologist, not a computer programmer if you hadn't guessed), and I really just want to get to working on my manuscript.
Anyway, thanks for your time and patience!